Portuguese wines join the elite Paulista fans in supporting the main games of the World Cup, in the "Consulate Arena" in São Paulo. By sponsoring this initiative, Portuguese wines aim to offer an experience with some of the best wines of Portugal and engage this audience with the brand Wines of Portugal. Wines of Portugal will be tasted by 300 fans of the Portuguese and Brazilian teams, who are watching Portugal and Brazil matches live in an environment that recreates an arena. The diversity and authenticity of Portuguese wines will be made.