Portuguese wines rise in the UK - winesofportugal.com

Portuguese wines rise in the UK

Economy

18 February 11

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2010 was a largely positive year for Portuguese wine exports - with an increase of 12.4% in volume and a 30% increase in value. Attention call to the numbers recorded in the UK!

With constant increase on alcohol duty and the current economic situation this can be seen as a very encouraging growth. In November, Danny Cameron, chairman of the Association of Portuguese Wine Importers (APWI) UK, said that these figures endorse what the importers have said during the year: that retailers and restaurants saw that the consumer is taking Portuguese wine much more seriously and responded by providing a much greater variety of Portuguese wine. Portugal's fabulous vinous diversity also means that this should be just the start of the UK wine-drinkers' journey of discovery.

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